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Team Instillmotion | June 2016 - December 2016


My role : Principal Designer

USER EXPERIENCE DESIGN OF POD.WORKS DIGITAL PLATFORM

HOW TO CREATE AN INTUITIVE AND RELEVANT POD.WORKS DIGITAL PLATFORM?

CONTEXT

Skill training is one of the most sought out courses after high school by many youngsters for multiple reasons including career opportunities, easy access to such courses and exposure due to local role models. While there are a plethora of opportunities in the market, the skill gap is too large owing to lack of infrastructure, trainers and quality content.

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PRODUCT STRATEGY

A prospective strategy for the digital platform was derived from user research, stakeholder interviews and usability test of low fidelity wireframes.

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LOW FIDELITY PROTOTYPES

Mobile wireframes for key user flows

This is your Project Description. It’s a great place to describe your Project in more detail. Add images and provide visitors with essential information about your work, including the project length, partnerships or any successful outcomes. To hook new potential clients, show how your work has provided solutions for past clients.

Job Seeker
Learner
Trainer / Employer

USABILITY TEST

Low Fidelity Wireframes were tested with sample user group

Four primary user groups were identified for the platform. Low Fidelity mobile wireframes were tested with the users to understand their familiarity with such platforms, barriers to entry and to shortlist essential features and functionalities.

After gathering the insights from the usability test and formalising the product strategy, Platform Architecture was designed to provide more structure to the design of the platform

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Platform Architecture

Note: Part of the Platform Architecture is represented in the image.

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FINAL DESIGNS

User Experience - Pod.Works

After exhaustive process of research and testing, final designs for the platform were created. Two major user groups were decided upon which included end user who would be either coming to platform to learn or to explore opportunities and consumer who is providing training or hiring on the platform.

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